Learn about the viral power of Facebook marketing here.

Update: Here’s the bonus for the Sep 8, 2009 launch of

Underground Training Lab 2.0 Plus.

Short and sweet – I expect Jeff’s program to be top notch. It is going to require some investment in time and energy. Rather than give you some information product which you may or may not use, I say this:

If you buy Underground Training Lab 2.0 – you will be able to get

ONE OF THE FOLLOWING – YOUR CHOICE

1.) Services of a PHP / MySQL programmer for 3 full days for free. (24 hour – 3 days of 8 hrs each)

2.) 15000 words written by an article writer.

This is a unique bonus and extremely practical. Cash back is a violation of Jeff’s TOS for affiliates. Getting another information product – we all know that we are in overload. You need action – and getting some quick help to get things moving in the right direction.

You need to order through my link – here

and I need to get credit for the sale. You should clear your cookies to ensure that happens. Once the sale is complete – email your receipt to bonus@undergroundtraininglabjohnson.com

Yes, this is a real offer

The bonus will be rewarded to the first 25 people to order through my link. Programmer/article writer will do work as specified and report hours – you will need to sign an agreement (stating we are not held liable for any actions, delivery timeframe, standard stuff), and the bonus is awarded after Jeff’s refund period expires. Programmer/article writer will not do work related to pornography, racist, anti-religion, sexist, promoting violence, gambling, interest or interest instruments, forex, alcohol or drugs (my judgement applies). Bonus must be redeemed within 90 days of the product purchase.

=========================

Jeff is about  to re-open the doors to his Underground training lab – the course costs a bit, but you need to watch his videos and get on his list to understand the caliber of the information he is providing.

Do that here.

Since, the World Wide Web has originated, there has been various techniques being used to index all the pages so that they could be found easily when ever required. Initially, the number of pages was very less on the internet and it was relatively easy to find them by using directories. But with the passage of time, the situation became intense and there was need of extensive search systems.

Until 1993, there were no specific search engines and directories were commonly used to search the pages. But the period of 1993 to 1998 can be termed as golden era of web because a number of search engines including Google were launched. These search engines used crawlers to crawl the web pages found on internet and to index them according to the keywords and search terms found in them.

Since, that time, the actual optimization of web pages also started to get them noticed by the crawlers and to make them indexed accordingly. Initially, the optimizations were limited to only make a web page get noticed. But later on when Web 2.0 was started and more and more pages related to specific keywords started originating on daily basis. Then, the search engines had to change their criteria and they set rules to index the pages and to list them in search results according to that in order to give people the most relevant results.

Nobody knows the actual criteria of getting listed at first place for any keyword search. But, according to the publications of the search engines, people got to know that the search engine listings are based on a combination of factors and so they started optimizing their websites and web pages.  That optimization of web pages is termed as Search engine optimization or SEO.

Jeff Johnson gives some great content here about how to become a super affiliate. A super affiliate – these guys make/break the launches I feel. Internet Marketing experts talk about Affiliate Armies – and one super affiliate will make your launch.

Jeff talks about it all here – very enlightening

There are some basic steps that Jeff follows for each launch.

Here are some basics of SEO

Right now Google is the best and the most consulted search engine. So, most webmasters tend to optimize their web pages according to the rules and procedures that are believed to be followed by Google in order to list a web page as a result of a search term.  Let’s have a look at some of the definitions of SEO available.

“SEO is the active practice of optimizing a web site by improving internal and external aspects in order to increase the traffic the site receives from search engines. Firms that practice SEO can vary; some have a highly specialized focus, while others take a more broad and general approach. Optimizing a web site for search engines can require looking at so many unique elements that many practitioners of SEO (SEOs) consider themselves to be in the broad field of website optimization (since so many of those elements intertwine).” SEOMoz

“Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via “natural” (”organic” or “algorithmic”) search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, and industry-specific vertical search engines.” Wikipedia

Jeff Johnson has released his latest SEO plugin – he blogs about it here

Here’s what the plugin does

- it allows you to quickly get some important wordpress plugins for SEO and traffic

- it automatically configures them for you automatically to their optimal settings.

I am using it on this blog – the automatic configuration part was pretty cool. I don’t know all the tweaks, but I trust they are good.